So you have a website, and it has been optimized locally in hopes that google and other search engines will find it and understand what you are trying to offer your customers. However, if the on page optimization is where you’ve stopped, you’ll be waiting a very long time to see your website on the first page of any search engine (assuming you have competition).
Conducting an audit for your website is very similar to real estate in the instance that you’re trying to sell a house. Prior to making the decision to put a house on the market, it is common practice to conduct due diligence before setting your price. Likewise, by performing a website SEO audit we can identify all that is good with your web property as well as the opportunities for improvement.
Are your google ads campaigns burning a hole in your marketing budget? Are you frustrated with the performance of your PPC ads? It’s common for business owners to feel like they are spending large sums of money for less than desirable returns when it comes to google ads. However, the following 2 strategies can not only help save you money, but also increase the efficiency and effectiveness of your pay-per-click google ads.